Approach with CXP.com.au
Clickthrough was involved in the re-design of a set of Connexion Point websites with the aim of improving organic search engine rankings (to generate more sales leads) and developing a more up-to-date and user-friendly website. Connexion Point is one of New Zealand and Australia’s leading data storage and backup specialists offering tape drive sales, repairs, rentals, and industry news and reviews. The Connexion Point website was built using the all-purpose Adobe Business Catalyst content management system (CMS). This particular CMS was used because of its five-in-one capabilities and ease of use for the client.
The Connexion Point website now incorporates excellent design elements along with the all-important search engine optimisation aspects, with well written website copy. The website is both tablet and mobile friendly to take advantage of those using their phones to search on-line. Clickthrough set up Google Analytics and Google Webmaster tools to give Connexion Point the ability to both keep track of and enhance the effectiveness of their website. Connexion Point was tutored in how to use their content management service and how to update their content on a regular basis.
Clickthrough is an NZ SEO company. Clickthrough offers a comprehensive and unique web design service combining development, copy writing, and search marketing to achieve strong results with both re-designs and new web projects.